Changing the Narrative
When is the last time something amazing happened in your school? How many people knew about it? The work done in schools all across the globe is spectacular. Kids gather…learn…leave…and make the world we live in a better place. So…amazing things happen all the time. School perception is often based on the narrative of those who attended years ago. Telling the real story of schools helps create a narrative that builds culture and gives everyone in your community an identity. Utilizing social media and empowering those around you to be the storytellers of your district is a great way to celebrate the success of students with parents and the community. FIND YOUR AUDIENCE...BUILD YOUR BRAND...CELEBRATE KIDS!!
Dr. Joe Sanfelippo is the Superintendent of the Fall Creek School District in Fall Creek, WI...home of the Fall Creek Crickets. The Fall Creek School District was named an Innovative District in 2016 and 2017 by the International Center for Leadership in Education. Joe holds a BA in Elementary and Early Childhood Education, a MS in Educational Psychology, a MS in Educational Leadership, and a PhD in Leadership, Learning, and Service. Joe co-hosts the Hacking Leadership Podcast and co-authored The Power of Branding: Telling Your School’s Story, Principal Professional Development: Leading Learning in a Digital Age, and Hacking Leadership: 10 Ways Great Leaders Inspire Learning That Teachers, Students, and Parents Love. He was selected as 1 of 117 Future Ready Superintendents in 2014 and 1 of 50 Superintendents as a Personalized Learning Leader by the US Department of Education in 2016. Joe was named 1 of 5 K-12 administrators to watch in 2018 by Education Dive.
Want more Dr. Joe Sanfelippo? Attend his Pre-Conference Workshop on Sunday, March 10. View Details »